Why 949 Websites: 3 of 3
To finalize our blog series on what makes 949 different is the reliance on Evidence Based Design or EBD to help create the most effective website your clients will love. 949 fosters this EBD philosophy so we create websites based on what gets your client excited and stimulated to act, not you. How is evidence based design conducted? Over the last 10 years, we’ve researched, tested, and monitored the business categories we specialize in determining what you elements your websites needs to be successful in your business type.
With this in mind, you no longer need to worry about getting heavily involved in building your website. We’ve already determined what looks good to your clients, you just need to provide us with your logo, a primary color, your story, a few photos and soon enough, you’ll be looking like those 1000 lb gorillas yourself. This is what truly makes us different, we do all the heavy lifting and you just sit back and wait until your perfect website is created in a manner your clients will love.
To learn more about Evidence Based Design or about 949 Websites, contact us at info@949websites.com or click here
Why is it that many small business websites don't work or do not appeal to your customers or clients. The issue is 99 percent of small businesses know nothing about website development, design or what’s currently trending. Most business owners or managers have typically been involved with only a few websites in their lives, for some it will be their first. The secret to a well performing website (and what large companies do) is to leave the design, look and feel to the professionals like us.
Every website company say this but what truly makes 949 different from most of our competitors how we incorporate Evidence Based Design into your website. It may sound harsh, but we’re not concerned about your personal taste, we focus on getting your idea, business or masterpiece, results. We do this by understanding and seeing what is proven to work for your target industry or business. Over the last 15 years we’ve been involved with marketing projects and website development and we’ve seen the same trend over and over.
Most website developers work with almost anyone which makes it hard be a specialist in certain industries or even their local community. (949) Websites is a little different. We focus our efforts exclusively on O.C. CA businesses in 5 specific industries; Retail, Manufacturing, Professional Services, Restaurants, and Creative Artists. The folks that run 949 Websites have years of direct marketing and sales experience in these industries and understand what works best in each industry. If you're a pizza place in Arizona, we're probably not a good fit but any restaurant or bar in the O.C. is an ideal candidate.
One of the biggest mistakes small and medium sized business make when pricing their products is the understanding of sales channels and how folks buy in your particular product offering or setting a good price for your products. Its great to invoice the store that ultimately sells your product but wouldn't it be easier to sell to the person that sells to 50, 100, or even a 1000 stores. With the same effort, almost the same direct contact time, and you've now gone from selling a few units to a real legit manufacturer. This is the way most manufacturers that I have worked truly grow. There are exceptions but most product makers take it to the next level after they establish a strong distribution channel. OK, here's the good stuff; So what does this have to do with pricing? When you initially price your products or quote end-sellers, and end-users, remember what your industries distribution channels normally marks up products. In retail stores, it is generally keystone+ which is 50% but most want a little more. Distributors generally need a 20-40% margin and Sales Reps need at least 5-15%. With this being said, a product that retailers plan on selling for $520.00 should be made with good margin for around $200.00.